For advertisers

No skip. No scroll. Just attention.

A four-week campaign on the dinner tables around your business: one advertiser per category, with a QR code and coupon to count who responds.

Request a proposal
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How a campaign works.

We agree a result to measure with you, then handle printing, delivery and counting.

We set the goal

You tell us about the business and what counts as success: coupons redeemed, bookings, enquiries. Together we choose the neighbourhoods and duration.

We print and deliver

We prepare the artwork with you, with a unique QR code and coupon, and deliver the boxes to pizzerias in the area.

It reaches the table and gets measured

The boxes land on the dinner table; we count scans and coupons every week and send you a report after 14 days.

The box and the alternatives.

No channel is best at everything, but the box combines attention, precise targeting and measurability.

ChannelAttentionPrecise areaMeasurableStays at home
Billboard
A few seconds
YesNoNo
Social
Quick scroll
YesYesNo
Flyer
A glance
YesPartlyPartly
Pizza box
The whole dinner
YesYesYes

Why the box works.

Measurable down to the lead

Unique QR codes and coupon codes tell you how many people responded.

Physical and impossible to skip

There’s no button to close it: the message gets through.

One ad only

The box is all yours, with no competitor next to you.

Long exposure

It stays on the table while people eat, often afterwards in the kitchen too.

A positive moment

At the table, hungry and in a good mood: the ad benefits.

You choose the area

You decide where to deliver, with the partner pizzerias in that area.

Who it suits best.

Businesses where a new customer is worth a lot. For each, the action the QR can trigger.

Dental practices and clinics

Your practice, with a first-visit offer.

QR → book a visit

Gyms

A free trial to redeem with the code on the box.

QR → free trial

Estate agencies

A free valuation in the neighbourhood where you look for properties.

QR → free valuation

Car dealerships

A test drive or a local promotion.

QR → book a test drive

Beauty salons

An offer for new customers, recognisable by the coupon.

QR → new-customer offer

Renovation firms

A free site visit while families are at home.

QR → free site visit

Get the box in your hand.

We send you one of our boxes, with a QR code and a short brochure. No sales call first: just the medium in your hands, so you can judge it yourself.

Tailored proposal

Request a proposal.

Tell us what you want to achieve. We reply within a day with a proposal for the whole campaign: area, duration, total price and the result we measure together.

One price: €1.00 a box, always quoted as a total for the whole campaign.

Your business
The campaign

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How your box could look.

Different industries, same surface. The examples use fictional brands and only show the format.

Mirelia DentalFirst visitfree.Book with the QRDental practice

Mirelia Dental

First-visit offer, with a QR to book.

Zalmo FitOne-weektrial.Redeem the codeGym

Zalmo Fit

A free trial to redeem with the code.

Tavelo CaseWhat’s yourhome worth?Free valuationEstate agency

Tavelo Case

Free valuation in the neighbourhood where you’re looking for a home.

Orvana AutoBook atest drive.Scan and chooseCar dealership

Orvana Auto

Test drive or local promotion, with a QR.

Questions and answers.

How do you measure results?

Every campaign has a unique QR code and coupon code. We agree a goal with you before starting (for example coupons redeemed or bookings), count scans and coupons every week, and send you a report after 14 days. We ask everyone who uses the coupon how they heard about you. Scans are aggregated and anonymous.

What counts as success?

We decide together before starting: a number of coupons redeemed, bookings or enquiries. We don’t promise sales: we measure the response with QR codes and coupons.

How much does a campaign cost?

One price: €1.00 a box, always quoted as a total for the whole campaign. The number of boxes depends on the goal and the area; the proposal gives you the total and the start date. Payment is made before printing.

How long does it take to start?

From artwork approval to delivery to pizzerias takes a few weeks. The quote gives you the exact date.

Who prepares the artwork?

We prepare the artwork with you, starting from your logo and the offer you want to communicate. You approve before printing.

Are the boxes food-safe?

We print only on the outside, with water-based inks suitable for food use.

Contact

Let’s get in touch.

Have a question or want to get started? Drop us a couple of lines and we’ll reply within a day.

This opens your email app with the message already filled in: press Send.

Or write to us directly at info@boxad.it.

Get a sample box

Where should we send the box? Leave your details and we’ll get back to you within a day.

We’ll reply within a day. No obligation.